Comments on: Google’s Kate Herbert Talks Ad Trading, RTB, Liquidity, And Brand Safety On The New DoubleClick Ad Exchange http://www.exchangewire.com/2009/11/23/googles-kate-herbert-talks-ad-trading-rtb-liquidity-and-brand-safety-on-the-new-doubleclick-ad-exchange/ Ad Trading And The Exchange Marketplace Wed, 28 Jul 2010 22:00:32 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Microsoft And News Corp Conspire; Adify Seeing CPM Growth, Too; Right Media Housecleaning; Living With Data http://www.exchangewire.com/2009/11/23/googles-kate-herbert-talks-ad-trading-rtb-liquidity-and-brand-safety-on-the-new-doubleclick-ad-exchange/comment-page-1/#comment-456 Microsoft And News Corp Conspire; Adify Seeing CPM Growth, Too; Right Media Housecleaning; Living With Data Tue, 24 Nov 2009 12:38:20 +0000 http://www.farneymedia.com/?p=1474#comment-456 [...] Farney Media has an in-depth interview with Kate Herbert, Senior Manager of DoubleClick Ad Exchange Global Services. Herbert sheds light on the European adoption of the Google DoubleClick Ad Exchange and looks at the specifics of real-time bidding on the Ad Exchange among other topics. Read it here. [...] [...] Farney Media has an in-depth interview with Kate Herbert, Senior Manager of DoubleClick Ad Exchange Global Services. Herbert sheds light on the European adoption of the Google DoubleClick Ad Exchange and looks at the specifics of real-time bidding on the Ad Exchange among other topics. Read it here. [...]

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