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	<title>Comments on: Real-Time Bidding: The Big Opportunity For European Media Buyers And Publishers?</title>
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	<link>http://www.exchangewire.com/blog/2009/07/14/real-time-bidding-the-big-opportunity-for-european-media-buyers-and-publishers/</link>
	<description>Ad Trading And The Exchange Marketplace</description>
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		<title>By: Google’s Ad Exchange Chief, Michael Rubenstein, Leaves To Join AppNexus &#124; FarneyMedia.com</title>
		<link>http://www.exchangewire.com/blog/2009/07/14/real-time-bidding-the-big-opportunity-for-european-media-buyers-and-publishers/comment-page-1/#comment-402</link>
		<dc:creator>Google’s Ad Exchange Chief, Michael Rubenstein, Leaves To Join AppNexus &#124; FarneyMedia.com</dc:creator>
		<pubDate>Thu, 10 Sep 2009 08:52:04 +0000</pubDate>
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		<description>[...] Rumored to be rolling out a real-time bidding infrastructure that multi-exchange management tools can build on, Rubenstein has left Google to join AppNexus at an interesting time. RTB is going to be a big area of growth in the coming year. [...]</description>
		<content:encoded><![CDATA[<p>[...] Rumored to be rolling out a real-time bidding infrastructure that multi-exchange management tools can build on, Rubenstein has left Google to join AppNexus at an interesting time. RTB is going to be a big area of growth in the coming year. [...]</p>
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