ExchangeWire can announce that the IPA, the professional body for advertising, media and marketing communications agencies in the United Kingdom, is supporting this year’s ATS London, as marketers and agencies get to grips with the data-driven advertising space.
The IPA represents approximately 250 of the best advertising, media and marketing agencies in the United Kingdom, together employing over 18,000 individuals. Collectively, its agencies work for over 5,000 corporates, over 10,000 brands and manage over £30bn of marketing investment per annum.
Twenty-three IPA member agencies picked up a total of 102 awards at last month’s Cannes Lions Festival, including one Creative Effectiveness Grand Prix, one Media Lion Grand Prix, 13 Gold Awards, 45 Silver Awards and 38 Bronze Awards, as well as two Special Awards and a Media Young Lions Award.
In addition to acting as the industry spokesman, the IPA also offers a variety of advisory services, access to their legal team, agency training and qualifications as well as award schemes.
Support from the IPA is sure to make ATS London 2012 the best to date. ATS is the biggest global event on data-driven advertising, and we are delighted to be embarking on our third annual ATS London on Tuesday, September 18. The event continues to attract Europe’s top C-Level ad executives, with our current keynote roster including: Neal Mohan, VP of Display Advertising, Google; Boris Mouzykantskii, Founder and CEO, IponWeb, Frank Addante, Founder and CEO, The Rubicon Project and Brian O’Kelley, Co-Founder and CEO, AppNexus.
We will be releasing further details on the event in the coming weeks, but you can expect nothing less than the best content and speakers from the data-driven advertising space.
Early bird tickets are now available on the ExchangeWire ATS London site.ExchangeWire