ATS Paris 2013

9.30am – Welcome and Introduction, ExchangeWire

9.40am – Opening Presentation: European Programmatic Survey: Jérôme Grateau, Managing Director, Business Partner Solutions EMEA, Google

The French Programmatic Video Market: The Shifting of TV Brand Spend Into Digital

10.00am – Keynote Presentation: Anne Peiré, Business Director, EMEA, Adap TV

10.20am – Panel Discussion Session: Publishers Embracing Programmatic Video

Moderator: Sophie Davidas, Business Development Director, France, SpotXchange
Panellists:
– Alexis Marcombe, CEO, Audience Square
– Bichoï Bastha, Global Indirect Revenues Director, Dailymotion
– Nicolas Thorin, Directeur de M6 publicité Digital
– Sebastien Robin, COO, Affiperf Global

11.00am – BREAK

How Data is Powering Programmatic Growth

11.30am – Keynote Presentation: Vincent Karachira, Founder & CEO, Next Performance

11.50am – Panel Discussion: Can 1st And 3rd Party Data Grow the French Market & Deliver for French Advertisers?

Moderator: Yann Le Roux, MD Matiro (1000Mercis Group)
Panellists:
– Alain Sanjaume, Senior European Consultant, Exelate
– Jean-Baptise Rouet, MD, Vivaki
– Vihan Sharma, Managing Director France, Acxiom
– Eric Clemenceau, Managing Director France, Rocket Fuel
– Anne de Kerckhove, Managing Director, Southern Europe, Videology

12.30pm – LUNCH

French Premium Publisher Strategy: Staying Relevant in a Scaled and Data-First Ad Marketplace

2.00pm – Keynote Presentation: Julien Gardes, Country Manager, France, Rubicon Project

2.20pm – FireSide Chat: Publisher Co-op Power

Participators:
– Erwan Le Page, Consultant
– Fabien Magalon, MD, La Place Media

2.50pm – Panel Discussion: Is the Future of Programmatic all About Customisation?

Moderator: Ciaran O’Kane, ExchangeWire
Panellists:
– Shane Shevlin, Director of Business Development, EMEA, IPONWEB
– James Prudhomme, CEO, Datacratic
– Martin Kelly, Co-Founder & CEO, Infectious Media
– Zuzanna Gierlinksa, Managing Director, UK, BlueKai

3.30pm – BREAK

Making Mobile Programmatic Work For Buyers And Sellers

4.00pm – Keynote Presentation: David Baranes, Country Manager, Southern Europe, AppNexus

4.20pm – Realising the Opportunities Presented by Mobile: How to Unlock Mobile Spend in France

Moderator: Thibaut Munier, Co-Founder, 1000Mercis
Panellists:
– Frederic Prigent, Country Manager, France, PubMatic
– Vincent Tessier, Head of Mobile, La Place Media
– Gareth Davies, Co-Founder & CEO, Adbrain
– Cyril Zimmermann, CEO, Hi-Media