Head of Product, Criteo Publisher Marketplace
|Location||Based in Paris, France (London possible)|
Criteo is the global leader in Performance Display and partners with over 2000 leading ecommerce brands. Thanks to Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every day Criteo generates millions of high-quality leads through dynamically generated ads which are personalised with the products and services that consumers are searching for.
Criteo is measured purely on its post-click performance and offers a turnkey pay-per-click model including extensive real-time bidding tools, category and product level optimisation and an in-house creative studio.
Criteo has grown rapidly in three years, now operating in 30 countries across America, Europe and Asia.
In this time, the number of employees at the company has jumped from 20 to 500 and its annual revenue has grown from zero to $200 million.
Head of Product – Overview
The individual will report to the Head of Buyside Products, will be in charge of the Criteo Publisher Product. Ranging from major new product development, new features to branding, bug-fixing and daily product maintenance. The individual will drive the product roadmap globally. Working alongside the Criteo Publisher Marketplace team which will define the new features big and small and work with the engineering team to define timelines and a comprehensive product development plan. The Head of Product is expected to define the product strategy and roadmap, deliver MRDs (Market Requirements Document) and PRDs (Product Requirements Document) with prioritized features and corresponding justification, work with external third parties to assess partnerships and licensing opportunities, be an expert with respect to the competition, develop the core positioning and messaging for the product, perform product demos to publishers, set pricing model to meet revenue goals
The candidate has to provide very strong written communication skills, excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties, willing to travel 25%.
Overview of the role:
Concept development and testing
BETA testing and market testing
Commercialisation & launch
The individual will be accountable for the following:
Define product strategy and vision
Define compelling business vision for the monetization of Small and Medium publishers inventory
Ensure strategic communication through other Criteo entities
Manage the product road map, development plan complete with timelines
Define product requirements by speaking directly to publishers and Business Development Managers
Track project progress and define priorities
SKILLS, EXPERIENCE AND EDUCATION
Master Degree and/or degree (preferred)
Proven experience in a Product Management role within the advertising industry
Good knowledge of DSP, Data Exchange, SSP, RTB, Retargeting
Good understanding of technical issues and communication with R&D teams
Strong communication skills, both written and oral
Fluent in English (French language skills and advantage)
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