'The Importance of First-party Data: Unique Data Attributes are Key to Leveraging Value from RTB', by Pierre Naggar, EU Managing Director, Turn
If you really want to know what people are thinking, nothing beats chatting with them over a glass of fine wine and a nice meal. Turn recently held a private dinner for media agency clients and as conversation and the [...]
ATS London 2012 Panel Speaker Gary Turkington, VP, Data Engineering, Improve Digital: 'If you have a problem and you throw data on it, you usually end up with two problems.'
Why has improve moved to hire a VP of data engineering now? How is data shaping the future of Improve's business? Like anyone in our space, data has always been a big part of the company investment and focus. Given the [...]
