ATS London 2014 app now live
With ATS London 2014 taking place on 8 September ExchangeWire has teamed with Noodle Live to bring you the official ATS London event app which can be downloaded from the App Store and Google Play so delegates can get the [...]
'The reasons behind rapid change are clear-cut, even if the consequences are not'
Henry Howe, Weve, product manager, display, discusses how competing mobile ecosystems,and ad tech firms continually repositioning themselves is causing fragmentation and confusion in the market, plus how those with first-party data can help simplify the audience buying process. Few other areas of [...]
