Mobile

  • Snap Inc Popped on Their First Day, But the Crackle Needs to Come from Monetisation

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  • The Promise of Cross-Device Attribution

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  • Facebook Updates Metrics & Reporting; LiveRamp Buys Arbor and Circulate

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  • Partnerschaft zwischen Outbrain und Spiegel; Adjust expandiert in USA

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  • DACH: Neuer Geschäftsführer für Unruly Deutschland; Adventori startet in Frankfurt

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  • News Corp Funding for AppNexus; AppLovin Sold to Chinese Investors

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  • Beeswax Receive Series A Funding; Adform Make DMP Standalone

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  • Publishers See Rise in Programmatic Partnerships; Brands Need to Leverage FOMO

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  • UK Ad Spend to Continue Rising; Tech-Savvy Users at Highest Risk of ID Fraud

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  • Spotify Sells Audio Ads Programmatically; Google AMP for Ads

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