The global guide for the Ad Tech and Mar Tech industry

Infinitive's Fiona Davis Discusses Apple, Amazon, WPP & Audio

The MadTech Podcast

On this week’s The MadTech Podcast, ExchangeWire’s COO, Rachel Smith, and head of content, Lindsay Rowntree, are joined by Fiona Davis, MD international, Infinitive, to discuss the latest madtech news and trends.

Davis discusses:
– Amazon’s route to advertising dominance
– Apple’s stranglehold over app publishers
– WPP’s focus on creative agencies
– Why Audio will be a huge growth area in 2019

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