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Company details

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Good-Loop

Categories:
Contextual; CTV, OTT & Video
Website:
good-loop.com
Email:
Hello@good-loop.com
Geography:
EMEA North America
Location:
Specialism:

Articles

Good-Loop & Yahoo Partner to Help Advertisers Minimise Carbon Emissions
Predictions 2022: The Environmental Impact of Digital Advertising
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PressBox

Good-Loop & Yahoo Partner to Help Advertisers Minimise Carbon Emissions
Good-Loop Encourages Consumers To Interact With DOOH Ads By Rewarding Them With Free Donations To Charity
Magners & Good-Loop Launch New Audio Campaign to Support UK’s Endangered Bee Population
Will Luttrell CTO of The Brandtech Group Joins Good-Loop as Non-Executive Director
Good-Loop Adopts SeenThis’ Streaming Technology to Minimise Carbon Footprint of its Purpose-Led Ad Units 
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Company description

Good-Loop is a purpose-led advertising platform on a mission to make advertising better for consumers, brands, and the planet. The B Corps-certified company builds turnkey products for advertisers to do good at scale. Good-Loop’s carbon-neutral advertising formats drive engagement by converting people’s attention into donations for good causes around the world. The company’s proprietary Green Media Technology also enables advertisers to measure and reduce the carbon footprint of their digital advertising. The company has raised more than $6M for charities such as Save the Children, WaterAid, and the WWF. Clients include L’Oreal, Nike, Unilever, Levi’s, Adidas, Volvo, and Mondelez.