ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Tech hub for platforms launched by Screen6; IAB collaborates on new ad standards; Identity matching solution by AdBrain; UK ranks lowest in [...]
It's now less than a year until new data protection rules will be introduced in Europe. Known as the GDPR, the effects of the wide-reaching privacy protection regulation still seem to be shrouded in mist for the members of the ad tech [...]