“Relevant Yield has enabled us to manage our programmatic sales more efficiently as we have a clear overview in one place of what takes place in various SSPs. It has also freed team’s time from manual reporting that we have been able to allocate to optimizing yield which has translated into improved earnings for us and enables us to share more real-time view of customers’ programmatic spends with our sales managers.
— Saku Sahramies, Director, Product Development online&linear, MTV Oy

Company description

Relevant Yield is the most empowering solution for publishers and sales networks to maximise ad revenues. Relevant Yield offers an independent vendor agnostic header bidding management combined with realtime prebid analytics and revenue reporting from any demand channel from the smallest detail to top-level performance view; which makes it the most comprehensive solution on the market. Relevant Yield is provided by a Nordic based company Relevant Digital and it is used by media houses and their sales partners across the world. In addition to Relevant Yield, the company offers programmatic related consultation, technologies and support.