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• UBS Driving Brand Refresh With Ogury's Mobile Video Ads

  1 year ago News

  

  UBS “Life Questions” was launched with a 70% focus on digital. Ogury supported the “Life Questions” campaign with a mobile specific full screen video ad campaign during Q1 and Q2 of 2017. The videos were designed to stir customers’ imagination and emotions. Clients choose financial products because they speak to the value and demands they have as individuals – these are emotional and personal decisions. So, the objective of the campaign is to make clients feel like the bank understands them, [...]

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