The global guide for the Ad Tech and Mar Tech industry

In the latest episode of TraderTalk TV, ExchangeWire CEO, Ciaran O’Kane, speaks with Dom Joseph, CEO, Captify, about why search is more than just Google and is seeing a shift in 2018.

Joseph discusses:

– How publishers are monetising their search data
– Voice search
– Dynamic search data
– Automated optimisation and dynamic creative
– Search data within cross-channel media

 

 

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