Equativ Names Seekr its Exclusive Brand Suitability Partner
Equativ, the global leading independent ad platform, announced today (January 31st, 2024) that it has partnered exclusively with Seekr, an artificial intelligence company specialising in transparent content evaluation and generation, to give brands greater reach and unprecedented visibility into the [...]
74% of Marketers Using AI for Content Creation; Australian Advertisers Take Stand Against Greenwashing
On today’s ExchangeWire digest: 74% of Marketers Using AI for Content Creation; Australian Advertisers Take Stand Against Greenwashing; EU Calls for More Transparency from Music Streaming Platforms’ Algorithms... Around three quarters (74%) of marketers are using AI for content creation, according [...]
Follow ExchangeWire