MadTech Podcast
The News Movement’s Lotte Jones on ITV’s Profit Plunge, the Evolution of TV and Retail Media Amidst the Recession
In this episode of the MadTech Podcast, John Still is joined by Mariam Ahmad and Lotte Jones, CMO at The News Movement to discuss the latest in media and marketing. Through today’s stories we explore ITV’s plunging profits, how the TV [...]
BELOVD’s Marvyn Harrison on Declining Pay-TV Subscribers, Disney’s Merger with Reliance, and TikTok's Clash with Universal Music
In this MadTech podcast episode, ExchangeWire’s Anne-Marie Sheedy and Ciarán O’Kane are joined by Marvyn Harrison, Chief Vision Officer at BELOVD to discuss the latest in the worlds of media and advertising. North America to shed 10m pay-TV subscribers by 2029 [...]
Bettys & Taylors of Harrogate's Dom Dwight Spills the Tea on Brand Authenticity
"The issue with content is that the current ecosystem doesn't prioritise value for everyone - it's a game where a lot of brands have to create a surplus of content to stand any chance of doing well." On this special episode [...]
ExchangeWire on Walmart’s Retail Media Plans, Google’s Data Driven Deal with Reddit and Our Reliance on Tech Giants
In this ExchangeWire team episode of the MadTech podcast, Mat Broughton is joined by Rachel Smith and Lindsay Rowntree to discuss the biggest news in the media, marketing, and commerce industries. On today’s episode, the team explore Walmart’s plans for retail [...]
MadTech Podcast Special: Kevel’s James Avery on Retail Media, Walled Garden Platforms and Programmatic at Scale
In this ExchangeWire MadTech podcast special, Ciarán O’Kane is joined by James Avery, founder and CEO of Kevel, to discuss the retail media ecosystem. James expands on: The growth of retail media networks Programmatic at scale Harnessing unique data Tying offline purchase behaviour to online [...]
Bountiful Cow's Charlotte Powers on Amazon Prime Jamming Ads, the UK Falling into Recession, and Facebook's £3bn Legal Woes
In this episode of The MadTech Podcast, Charlotte Powers, head of digital, at Bountiful Cow, joins ExchangeWire's Mariam Ahmad and Mat Broughton to discuss the biggest news in the media, marketing, and commerce industries. Mad About Amazon Jamming Ads Into Prime [...]
Planet Sport's George Odysseos on X-WWE, Google AI, and UK streaming
In this episode of The MadTech Podcast, George Odysseos, CCO at Planet Sport, joins ExchangeWire's Anne-Marie Sheedy and Mat Broughton to discuss the biggest news in the media, marketing, and commerce industries. On today's episode, X's exclusive deal with WWE, [...]
Dexerto's Jonathan Kitchen on Taylor Swift's Music Leaving TikTok, Social Media Trends, and Amazon's New Ad Deal
ExchangeWire’s Mariam Ahmad and Lindsay Rowntree are joined by Jonathan Kitchen, Head of Sales, EMEA at Dexerto, to discuss the biggest news in the ad tech world. What Removing Taylor Swift, Drake And More Means For TikTok—And Users (Forbes) Who needs who [...]
Jungle Creations' Anna-Lee Bridgstock on Netflix’s Streaming Smackdown, Amazon Prime Video & the AI Legal Space
ExchangeWire’s John Still and Mat Broughton are joined by Anna-Lee Bridgstock, Executive Director, Data & Product at Jungle Creations, to discuss the biggest news in the ad tech world. Tune in to hear this week’s discussion on Netflix’s decade-long WWE deal, [...]
MadTech Podcast Special: ExchangeWire's Industry Review 2024
ExchangeWire’s annual state-of-the-industry report is back and bigger than ever for 2024. 2024 has the potential to be pivotal for the entire media ecosystem. In this special episode of the MadTech Podcast, ExchangeWire's Lindsay Rowntree, Rachel Smith, Ciaran O'Kane and John [...]
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