Video
Road to ATS London: Marks and Spencer's Katy Allison on the Power of CTV
Ahead of ATS London 2024, Katy Allison of M&S joins us for a voxpop on the power of CTV for brands. Katy will be joining ATS London's 'The Reality of CTV' panel, and in this sneak-preview she outlines why that [...]
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OMD's Mike Murray on the Evolution of Programmatic
Programmatic veteran Mike Murray, Head of Programmatic at OMD EMEA, joins John Still in the ExchangeWire office to discuss the evolution of programmatic advertising, and the skills needed on the buy sides and sell sides. Tune in as Mike expands [...]
Pixels' Alex Powell on the TikTok-ification of the Open Web
In this episode of TraderTalk TV, Alex Powell, Co-Founder and CEO of Pixels, joins ExchangeWire's Lindsay Rowntree to discuss vertical video and the "TikTok-ification" of the open web. Powell details: The evolution of video advertising and short-form video content Video engagement on the [...]
Road to ATS London: QRED's Dhanush Raja Lakshmanmurthy on Google
Ahead of ATS London, QRED's Dhanush Raja Lakshmanmurthy joins us for a voxpop on the potential break-up of Google. Dhanush will be joining our 'The Break-up of Google' panel, and in this sneak-preview he outlines why that is a hot topic [...]
Road to ATS London: Coca-Cola's James Trott on Curation
Ahead of ATS London 2024, Coca-Cola's James Trott joins us for a voxpop on curation. James will be joining our 'Navigating the Curation Revolution' panel, and in this sneak-preview he outlines why curation is a hot topic in ad tech and [...]
The Future of Television with Paul Gubbins
Industry stalwart and CTV expert Paul Gubbins joins John Still in the ExchangeWire office to discuss the past, present and future of television. The CTV landscape is evolving quickly, as more and more viewers turn to streaming services. How can advertisers [...]
AUDIENCES' Rob McLaughlin on the Importance of First-Party Data Activation
Ciaran O'Kane is joined at the legendary ExchangeWire whiteboard by Rob McLaughlin, founder and CEO of AUDIENCES, to discuss the power of first-party data. Tune in as Rob sketches out: The importance of first-party data activation The challenges inherent in [...]
The Crumbling Cookie Chronicles: Baking Up Bold Campaigns in a Post-Deprecation Landscape
In this ATS Singapore 2024 panel, ExchangeWire CEO Rachel Smith is joined by Madelin Farrington, head of client solutions, KINESSO APAC; and Timmy Bankole, director, advertising business operations, SCMP, in a comprehensive discussion on navigating the post-deprecation landscape in APAC, [...]
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