Vudoo, a global commerce media technology company has partnered with PubMatic, the leading AI-powered ad tech company delivering digital advertising performance, to enable shoppable ad experiences across PubMatic’s premium, verified inventory. This partnership reflects the accelerating convergence of content, advertising, [...]

In today’s digest, we cover Meta trialling an AI shopping tool to challenge ChatGPT, Google planning to fill 150 tech roles in Singapore, Gemini, and eBay cutting 800 jobs, 6% of its workforce.

Ogury annuncia oggi di aver reso disponibile la propria soluzione di advertising basata sulle personas sulla connected TV (CTV), consentendo agli inserzionisti di attivare le stesse personas in modo coerente su più schermi nell’ambito di una strategia multicanale a supporto [...]

Ogury annonce le lancement international de sa solution publicitaire basée sur le ciblage par personas en TV connectée (CTV). Les annonceurs peuvent désormais toucher et engager les mêmes personas de manière cohérente sur plusieurs écrans, dans le cadre de stratégies [...]

Das Adtech-Unternehmen Ogury macht seine Persona-basierte Werbelösung nun auch für Connected TV (CTV) verfügbar. Werbetreibende können damit dieselben Personas kanalübergreifend einsetzen und im Rahmen einer Multi-Channel-Strategie konsistent über alle Screens hinweg aktivieren.  Die Fragmentierung der Mediennutzung erschwert es Advertisern zunehmend, Zielgruppen [...]

Ogury ha anunciado hoy la disponibilidad de su solución de publicidad basada en personas en Televisión Conectada (CTV), lo que permite a los anunciantes activar las mismas personas de forma coherente en todas las pantallas como parte de una estrategia [...]

VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced today (24th February, 2026), a strategic partnership with JCDecaux Ireland, the leading outdoor advertising company in the Irish market, bringing premium digital inventory across the Republic of [...]

Bedrock Platform, the next-generation media buying platform built for the AI age, today (24th February, 2026 ) announced the beta release of Pathfinder. Pathfinder is Bedrock’s new agentic LLM-powered planning and buying module for CTV and high impact formats, built [...]

Clinch, the Agentic AI platform for omnichannel content orchestration, today (February 24, 2026) announced the launch of its Creative Template Catalog, a new feature within Flight Control’s AI-enabled digital asset library. The catalog offers advertisers a curated library of fully [...]

Axeptio and Agence123 have published a white paper analysing six real-life case studies of e-commerce brands that have successfully transformed their consent management into a powerful marketing performance driver. Entitled “Six e-commerce Brands Show How Consent Can Drive marketing performance”, [...]