Latest Stories

• Self-Serve Provider DanAds Expands its Global Presence with New Office in New York

  3 days ago News

  

  DanAds, the leading provider of self-serve advertising technology, has officially opened a new office space in New York City. With a strong US roster of clients, including The Washington Post, Roku, Tripadvisor, and Expedia Group, the new office not only [...]

• The Stack: ByteDance Down a Quarter in 12 Months; Schneider Electric Acquires Aveva for £9.5bn

  3 days ago News

  

  This week: ByteDance's valuation drops by 25% in 12 months, Schneider Electric buys Aveva for £9.5bn... Transition seems to have been a key theme across ad tech this week. Video-sharing platform ByteDance saw its value slipped by a quarter to USD$300bn [...]

• Fionn Hyndman on SVOD, Marketing Analytics, and PandaAds

  3 days ago Podcast

  

  On this week's episode of The MadTech Podcast, digital consultant Fionn Hyndman joins ExchangeWire's Rachel Smith and Lindsay Rowntree to discuss the APAC SVOD market, the future of marketing analytics, and PandaAds.   APAC sustains its SVOD momentum Will such an explosion in [...]

• Yoav Arnstein Joins Nexta.io's Board of Directors

  4 days ago News

  

  Copenhagen, Nexta.io, an omni-channel advertising platform for publishers, agencies, and market places, welcomes Yoav Arnstein as a member of its board of directors. Yoav, who in his current role  as director of product management at Meta, brings over 15 years [...]

• YouTube to Monetise Shorts for Creators; FTC Probe Amazon-Roomba Bid

  4 days ago News

  

  In today's ExchangeWire news digest: YouTube announce plans to let creators monetise Shorts; Amazon's bid to acquire iRobot comes under scrutiny; and Twitch impose a soft ban on gambling companies.   YouTube to allow creators to monetise Shorts In its latest move to [...]

• Connecting the Dots to Help Publisher Monetisation – Q&A with Loïc Sfiligoi, Pubstack

  4 days ago News

  

  In this exclusive Q&A, Loïc Sfiligoi, co-founder & CEO of Pubstack, discusses the challenges publishers are currently facing when it comes to data and monetisation, and what changes need to be made to help overcome them.   How has the digital advertising [...]

• Why ESG is Vital to the Future of Ad Tech: Q&A with Julie Selman, Magnite

  4 days ago News

  

  As the world faces a reckoning with climate change and a global energy crisis, leaders across industries are evaluating new ways to decrease their carbon footprint and environmental impact. Meanwhile, recent social justice movements have shed light on equity and [...]

• AdKaora & Adgage Strike Exclusive Partnership with Anzu to Bring Intrinsic In-Game Ads to More Advertisers

  5 days ago News

  

  AdKaora, a digital agency specialising in user-centric mobile advertising and proximity marketing, Adgage, a Spanish company specialising in mobile advertising and partially acquired by Mondadori at the end of 2021, and Anzu.io, the world’s most advanced in-game advertising platform, have [...]

• Schneider Electric to Buy Out UK’s Aveva; China Approves New ETFs Within Days

  5 days ago News

  

  In today's ExchangeWire news digest: France's Schneider Electric to acquire UK’s Aveva; Chinese regulators approve new tech ETFs days after they apply for approval; and Spotify launches a new audiobook offering in the US.   Aveva Group agrees to Schneider buyout UK-based software [...]

• Sovrn Enables Publishers to Achieve a Near Double CPM with ID5 ID

  5 days ago News

  

  ID5, the market-leading identity provider for digital advertising, in partnership with Sovrn, a leading provider of advertising, affiliate marketing, and data products across more than 60,000 websites,  announced that publishers leveraging Sovrn Signal and the ID5 ID can unlock a [...]