MadTech Podcast
Introducing The MadTech Daily Podcast from ExchangeWire AI
Our new AI-powered, daily podcast launches today. Find out more and listen to the first episode below, and read our take on the media’s AI future. Today, we’re launching the MadTech Daily podcast; your daily two-minute dose of media and marketing [...]
MassiveMusic's Roscoe Williamson on Taylor Swift’s Return to TikTok, Microsoft’s Menu Ads, and Political Ads Potentially Arriving to UK CTV
On this episode of the MadTech Podcast, Mat Broughton is joined by Rachel Smith and Roscoe Williamson, Global Creative Strategy & Innovation Director at MassiveMusic and Songtradr. They discuss Taylor Swift’s return to TikTok, Microsoft’s decision to test ads in [...]
The MadTech Podcast Special: Co&Co’s Jordan Stachini on Localisation, OOH and Consumer Engagement
In this MadTech podcast special, ExchangeWire’s head of content, John Still, is joined by Jordan Stachini, founder of Co&Co. They explore localisation, out-of-home advertising, the importance of brand community, and how to keep consumers engaged. Jordan expands on: How marketers can avoid [...]
MadTech Podcast: ExchangeWire on Singapore Retail Sales, AI Charges and More Video Feeds
On this week's episode, ExchangeWire CRO Anne-Marie Sheedy, COO Lindsay Rowntree and CEO Rachel Smith chat the boom in Singapore's retail sales, Google considering charging for AI search and Uber Eats adopting a short-form video feed. Singapore’s retail sales up 8.4% [...]
The MadTech Podcast Special: Havas’ Laura Kell on How AI is Changing the Face of Advertising
In this special episode of the MadTech Podcast, ExchangeWire’s head of content, John Still, is joined by Laura Kell, chief data and product officer at Havas. They explore how AI technologies are changing the worlds of marketing and advertising. Laura [...]
Karta’s Tony Barnes on How AI is Shaping the Music Industry, Video Games Boosting Creativity and the Converge of Music and Gaming
On this week’s episode of The MadTech Podcast, John Still is joined by Mat Broughton and Tony Barnes, co-founder of Karta, to explore the music and gaming industries. They discuss the open letter signed by 200 musicians against irresponsible AI, [...]
The MadTech Podcast Special: Geradin Partners' Damien Geradin on the Digital Markets Act (DMA)
In this episode of The MadTech Podcast Special, Geradin Partners' founding partner Damien Geradin joins ExchangeWire research lead Mat Broughton and CSO Ciaran O'Kane to discuss the EU Digital Markets Act (DMA) and its potential implications on the advertising technology [...]
ExchangeWire on BBC Commercialising Podcasts, Big Tech vs the DMA, and Disney's DRAX
On this ExchangeWire team episode of the MadTech Podcast, Mariam Ahmad is joined by John Still and Lindsay Rowntree to discuss the latest in the worlds of media and marketing. They discuss the BBC’s plan to commercialise podcasts, the tech giants [...]
Archipelago Hotels’ Chris Legaspi on Spotify Launching Music Videos, Indonesia’s Tightening Oversight of Online Travel Agents, and the World’s First Comprehensive AI Law
In this episode of the MadTech podcast, Mat Broughton is joined by Rachel Smith and Chris Legaspi, VP commercial of Archipelago Hotels to discuss the latest news in the world of media, marketing, and ecommerce. They delve into Spotify’s launch of [...]
The News Movement’s Lotte Jones on ITV’s Profit Plunge, the Evolution of TV and Retail Media Amidst the Recession
In this episode of the MadTech Podcast, John Still is joined by Mariam Ahmad and Lotte Jones, CMO at The News Movement to discuss the latest in media and marketing. Through today’s stories we explore ITV’s plunging profits, how the TV [...]
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