ExchangeWire: Data-Driven Advertising and Marketing Technology

ExchangeWire on Netflix Ad Suite, Meta’s $25bn Fine, and Anthropic’s New Consultancy

In this episode of The MadTech Podcast, ExchangeWire discuss Netflix Ad Suite updates, Meta's $25bn fine, and Anthropic's new consultancy.

Globally Connected, Locally Designed: Havas Media Network MENA’s Naveen Chacko Mathews on Loosening the Grip

Charlotte McEleny chats to Naveen Chacko Mathews of Havas MENA about client relationships, AI, and planning across the region…

Digest: UK Ad Spend Forecast to Reach £51.3bn in 2026; Meta Promises Publisher Talks Amid Scraping Backlash

In today’s ExchangeWire news digest: UK ad spend is forecast to hit £14.0bn in Q4 as the full-year forecast climbs to £51.3bn, Meta promises full consultation with publishers as backlash over its scraping terms grows, and Alphabet posts 25% revenue [...]

“Prove the Value of Your Events”: A Coffee With Felicia Asiedu, Cvent

In this episode of A Coffee With... Felicia Asiedu, marketing director, Europe [...]

Si Goodall, founder of The Ninety-Niners, in the ExchangeWire kitchen for an episode of 'A Coffee With...'

“The Real People Who Experience Brands”: A Coffee With Si Goodall, The 99ers

In this episode of A Coffee With... Si Goodall, founder of The [...]

Corporate Capital: How Strategic Investors Use Funds to Accelerate Innovation and Market Access

Corporate investment strategies are shifting. Instead of direct acquisitions, many large platforms, [...]

Rebuilding the Open Internet: Publishers, Platforms & the Fight for Fair Value

The open internet is feeling the impact of declining referrals and shifting [...]

The Cost of Playing Safe: Unlocking Revenue Through Trust, Standards and Regulation

Advertising compliance is moving beyond a legal exercise to become a strategic [...]

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