LoopMe's Alberico de Nardis Unpacks APAC's Transformation Trends & Shifting Consumer Mindsets
"If we look at Southeast Asia alone there are over 1,200 languages, in Europe there are 200-250. If we're not speaking to everyone individually, we're just bucketing entire regions together." In our latest VoxPop, Alberico de Nardis, LoopMe's head of SEA [...]
The MadTech Podcast Special: The Unique Place of Programmatic Advertising in APAC
In this special episode of The MadTech Podcast, James Parker, head of revenue and growth, SEA at MiQ, joins ExchangeWire's John Still to discuss programmatic advertising's unique place within the Asia Pacific region. Together, Parker and Still discuss programmatic trends in [...]
EU Warns X to Comply with Disinformation Laws; Reddit to Pay Top Contributors
In today's ExchangeWire news digest: the EU warns X it must adhere to disinformation laws; Reddit reveals plans to pay top contributors; and Daniel Ek confirms Spotify will not ban all AI-generated music. X warned by EU over disinformation EU authorities have [...]
Innovation, Inventiveness, Inspiration: What The Wires Awards Judges Are Looking For
The Wires Awards are fast approaching and, at ExchangeWire, we’re gearing up to celebrate the very best in the digital marketing industry. Celebrated each November, The Wires Global recognises the best use of digital media, marketing, and commerce. Placing a particular [...]
Publica by IAS' Clem Birdsall on CTV Opportunities and Challenges Across APAC
"CTV is the biggest screen in the house and the best place to run advertisements that drive results, as proven by multiple studies." In this VoxPop, Publica by IAS' snr publisher and platform director, APAC, Clem Birdsall, takes us on a [...]
Amazon to Invest Heavily in Anthropic; UK Sales Push Shein's Market Share Above 2%
In today's ExchangeWire news digest: Amazon commits up to USD$4bn (~£3.2bn) to Anthropic; sales in the UK push Shein's market share over 2%; and Thailand's prime minister shares expectations of investments from US tech giants. Amazon commits billions to Anthropic Amazon has [...]
ATS Singapore: What We're Looking Forward To
ATS Singapore 2023 is in just over a week and we couldn’t be more excited! Now in its 12th year, ExchangeWire’s flagship APAC conference will bring together 50 speakers across 15 captivating sessions, with the two-day conference exploring the hottest [...]
CMA Acknowledges Grounds to Clear Microsoft-Activision Deal; TikTok Shop Faces Resistance in Indonesia
In today's ExchangeWire news digest: the Competition and Markets Authority acknowledges there are grounds to clear Microsoft's planned acquisition of Activision; TikTok Shop faces regulatory headwinds in Indonesia; and Amazon appears set to take adverts to Prime. CMA says there are "reasonable [...]
McCann World Group’s Ritu Lakhanpal on ‘Greenhushing’, a Social Commerce Ban, and Ad Trust
On this week's episode of The MadTech Podcast, Ritu Lakhanpal, managing partner, McCann World Group, joins ExchangeWire research lead Mat Broughton and CSO Ciarán O'Kane to discuss 'greenhushing', Indonesia's plan to ban social commerce, consumers' trust in advertising, and more. Unilever [...]
The Stack: WhatsApp Denies Move to Ads, Musk Considers Paywall for X
This week: Meta denies ads will come to WhatsApp, X users may be charged to battle bots... Social media dominated headlines this week, with Meta’s head of WhatsApp denying reports there were plans to bring ads to the platform to boost [...]
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EU Warns X to Comply with Disinformation Laws; Reddit to Pay Top Contributors -
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ATS Singapore: What We're Looking Forward To -
CMA Acknowledges Grounds to Clear Microsoft-Activision Deal; TikTok Shop Faces Resistance in Indonesia
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