In today’s ExchangeWire news digest: Amazon introduces contactless biometric payment system, Amazon One; Google seeks to reassure the EU Commission that its acquisition of Fitbit will not risk user privacy or harm market competition; and US TV advertising spend is projected to slip $5bn by 2023.   Amazon launches Amazon One biometric payment system   E-commerce giant Amazon has introduced a new payment system that will allow customers to use their palm to make purchases at its Go stores. Shoppers will initially have to [...]

Read more

In today’s ExchangeWire news digest: Disney sells TrueX, the ad tech company it acquired as part of its purchase of 21st Century Fox, to Gimbal; a study from the Pew Research Centre finds that over a quarter of US adults get their news from YouTube; and the Evening Standard launches a new digital advertising offering as part of its revamped platform.   Disney sells TrueX ad tech firm to Gimbal   Disney is selling ad tech company TrueX to location-based ad tech firm Gimbal. [...]

Read more

In today’s ExchangeWire news digest: the EU Commission appeals against the General Court’s ruling to drop a $15bn tax fine against Apple; a US federal court rules to hold off on banning TikTok; and Essence is appointed Frip’s integrated media agency in South Korea.   EU appeals decision to drop $15bn Apple fine   The European Commission has announced that it plans to appeal a ruling that saw a USD $15bn (£11.6bn) fine against Apple and the Republic of Ireland overturned. The Commission believes [...]

Read more

The shortlist for The Wires Global 2020 awards has been announced by ExchangeWire, with AdColony leading the finalists with four nominations across three categories, following a further three nominations in The Wires APAC 2020. Now in its fourth year, The Wires Global awards programme recognises the very best use of ad tech and martech across all aspects of media sales and media buying, celebrating use of technology, expertise, and innovation within the industry. Following the success of the global awards, ExchangeWire [...]

Read more

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: the Australian government gives a $5m boost to struggling newswire AAP; Oracle announces that ByteDance will have no stake in TikTok Global; China slams Oracle and Walmart’s acquisition of TikTok’s US arm as “extortion”; and the EU extends its probe into Google’s planned acquisition of Fitbit.   Australian government commits $5m to AAP The Australian government has stepped in to provide financial support for [...]

Read more

The shortlist for The Wires APAC 2020 awards has been announced by ExchangeWire, with AdColony leading the finalists with three shortlisted entries. Having launched as a breakout programme in 2019, following the success of The Wires Global awards, which launched in 2017, The Wires APAC recognises the very best use of ad tech and martech across all aspects of media sales and media buying, celebrating use of technology, expertise, and innovation within the industry. The global pandemic, and unfortunate postponement of ATS [...]

Read more

In today’s ExchangeWire news digest: EU antitrust regulators have had the deadline for their probe into Google’s purchase of Fitbit extended; research finds that Australian consumers are increasingly worried about the security and misuse of their data; and content marketing revenues are expected to decline by almost 7% in the US.   EU antitrust investigation into Google’s Fitbit acquisition extended   The European Union’s antitrust regulators have been given more time to decide whether or not to approve Google’s plans to acquire Fitbit. The [...]

Read more

In today’s ExchangeWire news digest: China denounces the US TikTok deal as “extortion”; Facebook warns it may have to leave the EU if it enforces a ban on data transfers to the US; and the UK sees its first tech sector trade union.   China denounces TikTok deal as ‘extortion’   China has denounced the prospective deal between ByteDance and US firms Oracle and Walmart to keep TikTok in America, calling it “unfair” and “dirty”. The arrangement, which will purportedly see Beijing-based ByteDance booted [...]

Read more