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The Measurement Gap in APAC’s OOH Market, and Why It’s Time for Change
Lifesight's Peter Madani tells us why OOH is the hottest format in the APAC region, and why digital OOH can make a massive impact...
Digest: Walmart Names Yahoo & Magnite as Ad tech Partners; Meta Reaffirms Oversight Board Funding
In today’s Digest, we discuss Walmart teaming up with Yahoo and Magnite on an ad tech overhaul, Meta renewing its funding pledge for the Oversight Board, and Anthropic nearing a USD$1tn valuation ahead of an IPO.
TruTxt's Dave Barr & Nick Fletcher on International Publisher Localisation
TruTxt's Dave Barr and Nick Fletcher join John Still to discuss the localisation and monetisation of international publisher traffic.
The Stack: Control Versus Innovation
This week, regulators, researchers, and industry leaders intensified scrutiny on Big Tech, as concerns over AI safety, platform influence, and advertising effectiveness continued to grow. In today’s Digest, we cover Temu being hit with an EU fine over unsafe product [...]
Your Dev Queue is Where Programmatic Revenue Goes to Die
Richard Ottoy, SVP Sales, EMEA, Assertive Yield, looks at why operational friction acts as a quiet, systemic tax on publisher yield...
Digest: Supreme Court Rejects Meta Appeal; ASA Bans Betting Ads Starring Kane and Haaland
In today’s Digest, we cover the Supreme Court rejecting Meta’s appeal in an addiction case, Instagram banning betting ads featuring Kane and Haaland, and an IPA report warning that ‘small thinking’ is hurting advertising.
Has Precision in Measurement Become a Hindrance?
Charlotte McEleny talks to James Smyllie, Ungu and Kacie Flynn, Carat Singapore about whether the ad industry has optimised itself into a corner…
Amazon's Ad Tech Playbook, Brought to You by Google
This week, Shirley takes a look at how Amazon's recent moves suggest a company going all in on advertising...
Digest: ITN Launches Paid YouTube Subscriptions; Meta and Google AI Guardrails Stripped in Minutes
In today’s Digest, we cover ITN launching YouTube subscriptions for archive content, AI guardrails being removed from Meta and Google’s models, and Pope Leo challenging Big Tech in a new AI encyclical.
Digest: Uber Still Keen on Delivery Hero?
In today’s Digest, we look at whether Uber is still keen on Delivery Hero, plus Google’s latest commerce move and a new app ahead of the World Cup.
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