Ahead of next week’s ATS Singapore 2022, John McNerney, senior director of platforms, APAC, Yahoo, details how an omnichannel approach, leveraging emerging formats and technologies, can be successfully used to adapt to evolving customer journeys. The ad tech landscape is rife [...]

In this exclusive Q&A ahead of ATS Singapore 2022, Caroline Campbell, vice president of sales, APAC at StackAdapt, discusses the benefits of contextual targeting and how these are being enhanced by AI.   What privacy risks are mitigated by the use of [...]

Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the omnichannel campaign management platform, has been recognised by Digiday Media Awards as this year’s Best Ad Tech Platform.  The Digiday Media Awards is the industry's [...]

Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, today announced a multi-year deal with LG Ads Solutions, the connected TV and cross-screen advertising company. Magnite will have access to LG Ads Solutions’ audience-level automatic content recognition (ACR) [...]

BidMind, an omnichannel programmatic advertising platform, announces the expansion of the company’s array of services to the LATAM region, allowing its partners to launch programmatic ad campaigns in South and Central American countries (across mobile, web, audio, DOOH, and CTV [...]

With the end of Google’s third-party cookies set to take place in 2023, companies are looking to digitally transform their offering and move to a first-party data revenue strategy, to protect themselves against major financial losses. As Google is the [...]

In this exclusive Q&A, Martin Jensen, co-founder and CCO at Nexta, gives his overview of the current digital omnichannel landscape, and discusses the value of SMEs and the importance of helping resolve some of the key challenges they currently face.   How [...]

Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today (June 14th, 2022) announced the promotion of Sara Vincent as managing director for the UK and Ireland. Vincent will work with media owners, agencies, and other key [...]

Sharethrough, one of the top global independent omnichannel ad exchanges, has announced the launch of its first Green Media Product, Green PMPs (Private Marketplaces). Green Media Products measure the emissions from an entire programmatic advertising campaign using Scope3 data and contribute the [...]

Teads, the global media platform, announces the appointment of Natalie Bastian to chief marketing officer, to lead the company’s worldwide marketing team and strengthen its position as a global technology business. Based in Teads’ New York office, Bastian will be [...]