Veridooh, the award-winning global leader in 100% independent out-of-home (OOH) verification, has been appointed as the preferred partner of Azerion, a leading full-service digital advertising partner for brands, agencies, and publishers.  Veridooh has developed world-first patented and proprietary SmartCreativeTM technology. This [...]

Charlotte McEleny meets Tom Cogan, programmatic associate director at Assembly Global, to discuss the future of programmatic and how different channels excel in the MENA region...

Out-of-home (OOH) ad tech provider Broadsign announced the hire of Manuel Ameneiros as head of Latin America (LATAM) media sales and service. Expanding Broadsign’s regional presence, the newly formed role is designed to provide additional support to customers and partners [...]

Jennie Roper, Head of Intelligence at WPP Media OOH, explores the importance of AI agents in commerce. She expands on why visibility matters in an AI ranked world, and how OOH is shaping the signals that AI relies on. Not [...]

Shinka has officially signed up to become a member of the World Out of Home Organisation (WOO), the leading global association for the out-of-home (OOH) advertising industry. This membership marks a significant milestone in Shinka’s continued commitment to innovation, collaboration, [...]

VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced today (24th February, 2026), a strategic partnership with JCDecaux Ireland, the leading outdoor advertising company in the Irish market, bringing premium digital inventory across the Republic of [...]

digitalAudience, the European platform for privacy-safe data collaboration and audience activation, today (27th January, 2026) announced a strategic partnership with Spotzi, a global AI-driven location intelligence and out-of-home (OOH) technology provider. The partnership enables advertisers to activate and retarget OOH-exposed audiences [...]

Displayce, the pioneering specialist technology suite for out-of-home (OOH), announces a collaboration with TikTok as enabler of the out-of-phone (OOP) solution. Through this collaboration, Displayce helps bring TikTok campaigns to life beyond mobile screens and into the real world. The [...]

Today, (8th January, 2026) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with Dolphin OOH to further expand access to premium DOOH inventory across the United States. The partnership delivers access to over 5,000 digital [...]

As the out-of-home (OOH) sector continues on a trajectory of growth, what will next year bring? We asked the ad tech industry what they predict for the OOH space in 2026.  Just last week, the UK’s out-of-home advertising body, Outsmart, reported [...]