A new Halloween campaign for Cheetos is one of the top 10 scariest ads of all time, according to new data from DAIVID, the creative and media intelligence engine. "Man At The Bottom Of The Bag", which features a woman being [...]

Today, (29th October, 2026) VIOOH, a leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with Adams Outdoor Advertising, one of the nation's largest out-of-home media companies, expanding programmatic access to premium digital billboard inventory across the United [...]

Jess Treasure of Bountiful Cow takes a look at the importance of diverse thought, and why strategists must step back from their own preconceptions…

In today’s Digest, we discuss Stagwell acquiring Freestar to expand further into the supply side of ad tech, Anthropic filing for an IPO and revealing rapid revenue growth alongside heavy losses, and Instacart reportedly exploring a sale, with DoorDash and [...]

Global, the media and entertainment group, today (26th October, 2026) announced the expansion of its Plus subscription offering, with six more of its biggest podcast brands now available ad-free on Global Player and YouTube, alongside exclusive content from selected shows. The [...]

AudioStack, the agentic audio production platform for media and advertising, announced it is rolling out support for ElevenLabs' newly launched Eleven v4 and Eleven v4 Turbo models across its platform. The rollout is part of AudioStack's ongoing strategy of orchestrating [...]

In today’s digest: Publicis reaches settlement with the FTC over its planned LiveRamp acquisition, a New Mexico judge orders Meta to pay $25bn (£19bn) in penalties over misleading users on privacy, and retail media firm Kevel raises $52m (£19bn) and [...]

Happydemics, the cross-channel brand lift measurement company, today (21st October, 2026) announced a partnership with Nexxen, the advertising technology platform powered by unique data and media, providing third-party brand lift measurement to Nexxen’s advertisers across the UK and Australia. Together, [...]

Fifty, the audience tech and media services company that helps marketers turn a deep, proprietary understanding of their audiences into smarter, faster media and marketing decisions, today (21st October, 2026) announced a new 12-month licence agreement with Bentley Motors. The [...]

DAIVID, the creative and media intelligence engine, today (20th October, 2026) announced it has been accepted onto the NVIDIA Inception Programme, a global initiative designed to support companies developing innovative technologies in AI and accelerated computing. By being part of the [...]