Global, the Media and Entertainment group, today (15th September, 2026) announced that its chief commercial officer, Mike Gordon, is stepping down from the role in 2027 after 18 years at the media group. He will remain on the Global Board [...]

Adelaide’s AU metric will power guaranteed media quality thresholds across Duolingo’s in-app advertising inventory. Duolingo is launching AU guarantees powered by Adelaide, giving advertisers a contractual commitment to a minimum level of media quality across its in-app inventory using AU, Adelaide’s [...]

Nexxen, the advertising technology platform powered by unique data and media, today (9th September, 2026) announced an expanded partnership with Scale Marketing ("Scale"), an independent, full-service agency based in Chicago. Leveraging Nexxen’s unified platform and enterprise demand-side platform ("DSP") capabilities, [...]

In today’s Digest, we discuss IPA data showing Brits increasingly consuming commercial media alone, particularly among younger audiences, a new ISBA study putting UK retail media networks under the microscope, and Australia proposing a law that would let users switch [...]

ADvendio, the leading solution for Agentic Advertising Execution, today (8th September, 2026) announced it has officially joined AgenticAdvertising.org to accelerate the development of open standards for AI agents across media and advertising. As the premier nonprofit trade association for AI-powered advertising, [...]

Mark Nedzelskii, VP of growth at BidMatrix, shares where he trusts AI agents today, where he does not, and why better automation may actually make human strategy more important

Adform, the integrated advertising platform built for the agentic age, announced that it has been selected as one of Globo’s full-stack programmatic media partners to support advertisers and agencies across Brazil. The partnership is enabled through GAMA DSP, providing access to [...]

Yahoo DSP has launched In-Flight Outcomes (IFO) in the UK and Europe, allowing advertisers to connect programmatic media to real-world business outcomes including purchase data in order to auto-optimise campaigns in real time. In-Flight Outcomes on Yahoo DSP tackles the challenge [...]

Locala, today (1st September, 2026) announced the global launch of Adaptive Advertising, a new framework designed to connect changing market realities with media strategy and execution. The approach builds on Locala’s expertise in understanding how brands perform differently across markets, combining [...]

ADvendio, the agentic advertising commerce infrastructure, is delighted to announce our recent partnership with Petrol Advertising.  Petrol Advertising is a prominent, full-service creative marketing agency based in Burbank, California. Founded in 2003, the company operates primarily within the gaming, tech, sports, [...]