DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today (18th May, 2026) announced the launch of AI-powered pre-screen content controls on Meta Threads feed. The new capabilities enable advertisers to avoid content [...]

VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, today (7th May, 2026) announced a programmatic partnership with Abode Media, the UK’s leading, premium residential DOOH network that connects brands with affluent, hard-to-reach audiences in their most-trusted spaces​​. Abode Media is [...]

In today’s Digest, we look at Omnicom testing AI agents to cut out ad tech middlemen as it reports its Q1 results, Australia forcing big tech to pay for news or face a 2.25% tax, and retail media ad spend [...]

Today (28th April, 2026), VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with We OOH, a leading DOOH media operator specialising in iconic large-format digital billboards in Brazil, expanding programmatic access to premium digital [...]

Audion, an AI-powered advertising platform specialising in digital audio, announces USD$15m (£11m) in Series B funding. This will enable it to build on its UK and European growth with a launch in the United States; it will also accelerate the [...]

Silverpush, the contextual intelligence company, today (27th April, 2026) announced a rapid expansion across the Americas, with the business achieving the biggest period of revenue growth in history and new offices across Chicago, LA, and New York.  Since last year, the [...]

LoopMe, the global leader in brand performance, has been named the best overall media owner in the IPA Digital Media Owner Spring 2026 Survey. The company secured the highest rating for 'overall experience' with a score of 90.5%, reflecting its [...]

DAIVID, the creative intelligence platform, and ADIN.AI, the AI-native operating system for digital marketing, have partnered to put AI-driven creative insights at the heart of media and budget decisions – enabling advertisers to predict performance and optimise campaigns as they [...]

DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, announced that it has achieved Media Rating Council (MRC) accreditation for TikTok Video Viewability, becoming the first measurement vendor to receive the accreditation. This [...]

This week, industry players faced mounting legal pressure, sweeping job cuts, and major leadership shifts, signalling a period of deep structural change across the industry. In today’s MadTech Daily, we cover WBD shareholders approving Paramount–Skydance deal , WPP Consolidates Commerce [...]