Technology
What UK Retailers Can Learn from China
There is a stark contrast between the news stories surrounding British and Chinese retail at the moment. While we are inundated with stories of shop closures and businesses entering administration, those keeping abreast of the retail scene in the East will realise that the Chinese giants are facing no such issues. In this piece, Hannes Ben (pictured below), chief international officer, Forward3D, tells RetailTechNews just what British retailers could stand to gain by following the lead of their Chinese counterparts.
Why Does Big Data in Marketing Need Visual Analytics?
Big data is becoming a primary factor in the marketing world, often used to make decisions and discover correlations between events. In this piece for RetailTechNews, digital branding and ad-tech writer Kayla Matthews explains that, despite this, using big data effectively still requires using visual analytics when interpreting the results. It has become necessary to look for new ways of storing and indexing data, and at the same time, different methods of helping people [...]
Staying Afloat: Why the CCO Is Key to Keeping Retail Doors Open
The retail industry has felt the impact of online shopping and, in 2017 alone, 5,855 high street retailers shuttered their doors. The first quarter of 2018 shows little hope for a storefront revival. In this piece, Kris McKenzie, SVP & general manager, EMEA, Calabrio, tells RetailTechNews that changes in customer behaviour have greatly determined the fate of many stores. Sky-high expectations, whether that’s online or offline, have caused a shift in everything from the tools retailers use to roles within [...]
Retailers Know Too Much; CRM Battling for Budget
RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Retailers Know Too Much; CRM Battling for Budget; and Businesses Can’t Predict Individual Customers’ Needs. Retailers Know Too Much As many as half (52%) of UK adults would not sell their personal data at any price, even to their favourite brand, according to research by SYZYGY. These figures rise to 63% for those aged 55 and over.
Voodoo Gets Some Help from Goldman; Apple Back in the Ad Business
TheGamingEconomy rounds of some of the biggest stories in the business of gaming. In this week’s edition: Voodoo Gets Some Help from Goldman; Apple Back in the Ad Business; and Zynga Grabs Gram Games for USD$250m. Voodoo Gets Some Help from Goldman There is a huge amount of money still going into gaming. Goldman Sachs is investing USD$200 (£150m) into French gaming firm Voodoo, which has had a string of hits over the past twelve months, and is looking to use the [...]
How In-Store Associates Can Drive Online Sales – Q&A with Hero
Today, retailers operating physical stores are faced with a decision: innovate or close. In this Q&A with RetailTechNews, Adam Levene, CEO & founder, Hero, explains how his company is helping retailers innovate, adapting the DNA of the brick-and-mortar retail store as they do so. RetailTechNews: How does Hero help connect the online and in-store shopping experiences? Adam Levene: Hero connects the millions of shoppers on a retailer’s website with an associate in-store, particularly during quieter times in-store. Hero is partnering with [...]
The Keys to Technological Integration – Q&A with Perry Ellis International
The race for technological integration in retail is well and truly on. Whether its IoT, AR, or virtual assistants, retailers are always on the lookout for exciting ways to drive consumer engagement and improve the bottom line. In this Q&A with RetailTechNews, Isaac Korn, director of innovation, Perry Ellis International (PEI), describes how his team, and others within PEI, are working with retail technologies. RetailTechNews: Is the role of technology in retail more important now than ever before? Isaac Korn: Yes, technology is [...]
The State of the Amazon Marketplace; Smart Speakers to Surpass Wearables
RetailTechNews’ weekly Amazon watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition: The State of the Amazon Marketplace; Smart Speakers to Surpass Wearables; and Cosmetics Sector Showing Resistance. The State of the Amazon Marketplace Amazon’s third-party selling platform competition is starting to lose serious ground on the internet giant, according to Feedvisor’s ‘The State of the [...]
Network Communication Capabilities Compromise Gamer Experience: Q&A with PacketZoom
With a surge in popularity of multiplayer games, it comes in tandem with a number of challenges, not least of all with mobile app communication capabilities. TheGamingEconomy speaks exclusively with Shlomi Gian, CEO, and Chetan Ahuja, CTO, PacketZoom (both pictured), about the challenges developers need to consider, and how their new solution helps to mitigate these. TheGamingEconomy: PacketZoom has recently announced the launch of Mobile Connect – how does it work? Shlomi Gian and Chetan Ahuja: PacketZoom’s Mobile Connect is a turnkey [...]
Search-Query Language & Purchase Intent; Overconfidence in Productivity Is Hampering Retail Firms’ Performance
RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Search-Query Language & Purchase Intent; Overconfidence in Productivity Is Hampering Retail Firms’ Performance; and Mobile Ascending (still). Search-Query Language & Purchase Intent Searchers with high purchase intent are 180% more likely to click on results with concrete words, like ‘shop’, while searchers with browsing intent are 20% more likely to click on results with abstract words, like ‘best’, according to Performics
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