Technology

  • UK Q1 2018 Ad Spend Beats Forecast; FreeWheel & Integral Ad Science Partner

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  • Is In-Housing Viable in a World of Walled Gardens?

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  • Over-Reliance on the Bidstream Is Failing Retailers Looking to Make the Most of Location-Based Advertising

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  • Your Guide to Scaling Your European Madtech Business

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  • USD$225m for MediaMath; Customer Analytics Boost Growth & Revenue

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  • Breaking Down Silos: Data & Technology Are Transforming Marketer Operating Models

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  • Helping Small Compete with Big: Q&A with eBay Advertising

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  • What UK Retailers Can Learn from China

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  • Why Does Big Data in Marketing Need Visual Analytics?

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  • Staying Afloat: Why the CCO Is Key to Keeping Retail Doors Open  

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