by Dana Lee on 22nd Oct 2026 in VoxPops

Olly Aulakh, chief revenue officer at Opti Digital, joined us at ATS London 2026 to discuss the benefits and drawbacks of AI in publishing.

In recent years, AI has been a double-edged sword for publishers and audiences. While it is impacting traffic via discovery, it is also an opportunity to achieve quality over quantity. By leveraging data-driven points, AI can be a tool to help publishers monetise their content more effectively and inform better strategic decisions.

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