The global guide for the Ad Tech and Mar Tech industry

  • Don’t Suffer from FOMO: How Advertisers & Publishers Can Do More with Data

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  • Scripps to Acquire Triton; Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace

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  • In-housing, PMPs & Growth of CEE: IAB Europe Assesses the Industry

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  • Oath Unifies Its Ad Tech Products Under One Brand

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  • Independent Publishers: Overcoming Challenges of Focusing on Content & Monetisation

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  • New Acceptable Ads Criteria; Protected Media Launches Pre-Bid Solution

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  • APAC Sees Growing CTV Demand, But Lack of Standardised Audience Verification Plagues Market, Q&A with Juliette Stead, APAC VP, Telaria.

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  • 3 Ways Publishers Can Use Data to Make Up for the Facebook News Feed Change

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  • Publishers' Response to Buy-Side Algorithms & Low Competition for Their Inventory

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  • APAC Publishers Should Tap Advanced Analytics to Get Due Returns

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