The global guide for the Ad Tech and Mar Tech industry

  • IAB Tech Lab Launches Podcast Measurement Compliance Program; Index Exchange Sees Immediate Lift for Publishers After Implementing The Trade Desk’s Unified ID Solution

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  • Experts Predict What Monetisation Will Mean for Publishers in 2019

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  • ID5 at Scale in Europe, Rolling Out Its Shared ID Infrastructure Globally in 2019; Amazon Prime Video Seeks Agency Amid European Expansion

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  • Malicious Activity Is More Hardcore in Programmatic: Q&A with Amnon Siev, CEO, GeoEdge

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  • Don’t Suffer from FOMO: How Advertisers & Publishers Can Do More with Data

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  • Scripps to Acquire Triton; Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace

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  • In-housing, PMPs & Growth of CEE: IAB Europe Assesses the Industry

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  • Oath Unifies Its Ad Tech Products Under One Brand

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  • Independent Publishers: Overcoming Challenges of Focusing on Content & Monetisation

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  • New Acceptable Ads Criteria; Protected Media Launches Pre-Bid Solution

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