In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: the UK announces the creation of a new regulatory body to govern Big Tech; Facebook agrees to pay UK news outlets to publish their content on its platform; Salesforce closes in on Miscrosoft after acquiring Slack for $27bn; and LinkedIn is taken to court over allegations that it ‘inflated’ its ad metrics. UK sets up new Big Tech regulator The UK government [...]

Read more

In today’s ExchangeWire news digest: LinkedIn is hit with two lawsuits from companies alleging that it “inflated” its ad metrics; the EU publishes a new agenda which sets outs its plans to collaborate with the US over tech regulation; and GroupM reports that UK ad spend fell by 4.4% in its 2020 End-of-Year Forecast.   LinkedIn faces lawsuits over inaccurate ad metrics LinkedIn is being taken to court for allegedly providing advertisers with inflated ad metrics. The work-place social media network is facing [...]

Read more

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: YouTube receives widespread criticism after deciding to insert ads into videos from non-partnered creators, without giving them a cut of the revenue; BuzzFeed agrees to buy HuffPost as part of its larger deal with Verizon; the UK proposes a new bill that will formally ban Huawei from involvement in its 5G mobile network and impose tougher sanction for telco non-compliance; [...]

Read more

In today’s ExchangeWire news digest: BuzzFeed agrees to buy HuffPost as part of its deal with Verizon Media; Marketers for an Open Web calls on the CMA to delay Google’s implementation of its Privacy Sandbox; and Publicis Groupe’s Marcel Sydney is absorbed into Saatchi & Saatchi Australia.   BuzzFeed buys HuffPost Online publisher BuzzFeed has reached a deal to acquire HuffPost. The agreement, which was announced last Thursday (19th November), forms part of a larger deal in which saw BuzzFeed join forces with [...]

Read more

In today’s ExchangeWire news digest: the EU Commission prepares to present new legislation that will impose tighter regulation on Big Tech; WPP merges India-based agency The Glitch with VMLY&R; and SocialCode rebrands as Code3.   EU prepares new regulations for Big Tech   The European Commission is expected to propose a significant revamp of its digital regulation that could pose a credible threat to the business models of leading tech firms. It’s anticipated that the Digital Services Act, which will be presented early next [...]

Read more

In today’s ExchangeWire news digest: Ireland’s DPC launches an investigation into Instagram over how it treats the data of its underage users; Belgium’s DPA reports that IAB Europe’s transparency framework does not meet GDPR requirements; and 5G is expected to generate over $350m in revenue by 2025.   Instagram faces DPC investigation over handling of children’s data   Instagram is facing an investigation from Ireland’s Data Protection Commissioner (DPC) over its handling of the personal data of its underage users. The probe follows reports [...]

Read more

In today’s ExchangeWire news digest: the Federal Trade Commission could reportedly file an antitrust suit against Facebook before the year is out; China reports its 5G users have climbed to over 110 million; and The Washington Post and Financial Times team up to offer joint digital subscriptions.   FTC predicted to file antitrust lawsuit against Facebook   The US’s Federal Trade Commission (FTC) is believed to be preparing to file an antitrust lawsuit against Facebook by the end of this year. The anticipated legal [...]

Read more

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: the US DOJ is reportedly gearing up to launch an antitrust suit against Google; Samsung wins a $6.64bn deal to provide hardware for Verizon; US senators push for reform of legislation around big tech liability; and TAG completes a successful trial of its DLT solution.   DOJ antitrust suit against Google impending The US Department of Justice (DOJ) is expected to file a [...]

Read more

In today’s ExchangeWire news digest: US senators propose a new bill to make online platforms more accountable for their users’ content; plans for a merger of ad-based content recommendation platforms Taboola and Outbrain have fallen through; and the ACCC begins a probe of Australia’s mobile app ad market.   US senators push for reform of tech liability shield   Yesterday (8th September), 3 Republican senators proposed a new piece of legislation to make big tech firms take more accountability for the content posted on [...]

Read more

One year ago, on 21st August 2019, IAB Europe announced the launched the next iteration of its Transparency and Consent Framework (TCF). Based on feedback on the original Framework, TCF v2.0 builds upon the success of its predecessor by providing an enhanced user-focused mechanism to facilitate industry-wide adherence to current data regulation and standardise consent management. IAB Europe gave all stakeholders a year to prepare for the transition, and the switchover from TCF v1.1 to v2.0 was successfully completed on 15th August [...]

Read more