• The cookieless future: a new era for privacy?

    With Google set to end the use of third-party cookies by 2023, ad tech is bracing itself for a sea change. But what will this mean for the industry? Rather than a crisis, does the shift away from third-party data [...]

  • Total Media Solutions Announces Strategic Partnership with Content Ignite

    Total Media Solutions, the publisher-first advertising technology company, has announced its partnership with ad tech company, Content Ignite, bringing highly viewable, new contextual ad formats to its publisher clients.  Through this strategic collaboration, Total Media Solutions’ publisher clients will be able [...]

  • "In a World of Walled Gardens, We Want to be Fields" – a Recap of Equativ's Cannes Panel

    Hot on the heels of their recent ExchangeWire Research project, The Rise of the Independents, Equativ (formerly Smart) hosted a panel discussion in Cannes, looking at the best strategies and technology for publishers to navigate the walled-garden world.  Taking place on [...]

  • France Next on the Map for Ad Tech Vendor Adnami Following New Partnerships with Ad4Good & TF1

    It’s been a busy start to the year for ad tech vendor, Adnami, which today (June 28th, 2022) announces new partnerships in France as part of its ongoing expansion across Europe. Recently, the company signed new partnerships with ad network [...]

  • Hivestack Appoints Benjamin Abbatiello as Global SVP of Publisher Solutions

    Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today (June 23rd, 2022) announced the appointment of Benjamin Abbatiello as new Global SVP, publisher solutions. Previously, Abbatiello held executive roles at various notable ad tech [...]

  • Blis Secures Investment from LDC to Accelerate Global Expansion

    Blis, the audience-first platform that doesn't rely on personal data, today (June 21st, 2022) announced that LDC, the UK’s leading mid-market private equity firm, has entered into an agreement to make a significant investment in the company. LDC’s investment will [...]

  • Asiaray Media Group Extends Partnership with Hivestack in Mainland China

    Hivestack, the world’s leading, independent programmatic digital out-of-home (DOOH) ad tech company today (June 20th, 2022) announced an extension to its partnership with Asiaray Media Group Limited, an outstanding out-of-home (OOH) media company with a strategic focus on mega transport [...]

  • Hivestack Named Official Member of Prebid.org

    Hivestack, the world’s largest, independent, programmatic digital-out-of-home (DOOH) ad tech company announced its official membership with Prebid.org, the organisation that oversees open source prebid programmatic advertising solutions. The announcement represents Hivestack’s commitment to driving excellence, innovation, and standardisation across the programmatic [...]

  • PubMatic Achieves 100% Renewable Energy Across Global Data Centres

    PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced that all of its global data centres are now powered by 100% renewable energy. The company achieved this significant milestone as it embarks on a comprehensive, [...]

  • Adnami Welcomes Svenja Damzog as Publisher Director DACH

    Ad tech company, Adnami, has appointed Svenja Damzog as Publisher Director, DACH, as it readies itself for further growth and expansion across Europe.  Svenja will lead and continue the company’s continued expansion in the DACH region; managing and growing existing publisher [...]