• Adsquare Partners with DSP Displayce

    June 27th, 2022 - Global audience and location intelligence company Adsquare has partnered with Displayce, a European programmatic DOOH DSP designed to optimise the purchase, impact, and quality of DOOH campaigns. Thanks to this platform, agencies can access the largest [...]

  • Hivestack Appoints Benjamin Abbatiello as Global SVP of Publisher Solutions

    Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today (June 23rd, 2022) announced the appointment of Benjamin Abbatiello as new Global SVP, publisher solutions. Previously, Abbatiello held executive roles at various notable ad tech [...]

  • Hivestack Launches North Asia’s First Programmatic Digital Out-of-Home (DOOH) Campaign in the USA

    June 21st, 2022 - Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company has announced the first cross-border programmatic DOOH campaign from North Asia into the USA via open exchange through the Hivestack DSP. The campaign [...]

  • Asiaray Media Group Extends Partnership with Hivestack in Mainland China

    Hivestack, the world’s leading, independent programmatic digital out-of-home (DOOH) ad tech company today (June 20th, 2022) announced an extension to its partnership with Asiaray Media Group Limited, an outstanding out-of-home (OOH) media company with a strategic focus on mega transport [...]

  • JCDecaux UK Launches Programmatic DOOH at Heathrow Airport

    JCDecaux UK, a leading provider of programmatic digital out-of-home (prDOOH) advertising solutions for brands and agencies, has introduced programmatic buying capabilities to all advertising sites at Heathrow enabling digital advertisers to reach millions of passengers in this premium, sought-after environment.   Programmatic [...]

  • Hivestack Named Official Member of Prebid.org

    Hivestack, the world’s largest, independent, programmatic digital-out-of-home (DOOH) ad tech company announced its official membership with Prebid.org, the organisation that oversees open source prebid programmatic advertising solutions. The announcement represents Hivestack’s commitment to driving excellence, innovation, and standardisation across the programmatic [...]

  • VIOOH Hires Leading Digital Expert to Drive China Expansion

    Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced the hire of Calvin Chan as the new chief executive officer in China.  In his new role, Chan will be responsible for scaling and developing VIOOH’s programmatic [...]

  • The Value of Brand-Building in a Fragmented Landscape – Q&A with John Dolan, Broadsign

    Following ATS Madrid, John Dolan, VP Global Head of Media Sales at Broadsign, discusses why brand-building is vital in a landscape of increased audience fragmentation, and how DOOH can help advertisers to communicate their message and win audiences' attention in [...]

  • Broadsign Expands Programmatic DOOH Portfolio in the US & Australia

    Out-of-home (OOH) ad tech leader Broadsign today (1st June 2022) announced Broadsign Ads – formerly known as Campsite, a Canadian programmatic digital-out-of-home (pDOOH) DSP acquired by Broadsign in 2019 – with extended market reach in the U.S. and Australia.  The pDOOH-specialty [...]

  • Hello Media Selects Hivestack as it’s Supply Side Platform (SSP)

    Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company  announced a partnership with Hello Media, Korea’s largest digital out of home media provider within hospitals and medical centres. Through this new partnership, Hello Media will [...]