The underlying potential with audio advertising and how the format is set to attract further ad dollars in 2020 was discussed in-depth at ATS London 2019, with media and marketing specialist Fiona Davis chairing this discussion with Vicky Foster, commercial director, digital, Bauer Media; Pierre Naggar, SVP of global demand, AdsWizz; Alice Beecroft, senior director of global business strategy, Verizon Media; and Ollie Deane, director of commercial digital, Global.