M6 Unlimited, the advertising sales house of Groupe M6 and France's leading commercial audio publisher, has partnered with NumberEight, a leader in ID-less audience intelligence, to reach a new milestone in the evolution of Smart Audio, its data-driven digital audio [...]

A major US hospitality brand achieved a 45% increase in awareness among high earners, a 28% increase among parents and a 19% lift overall in a World Cup travel podcast campaign developed with BBC Studios, NumberEight, Barometer, and Veritonic. The campaign [...]

McLaren Racing and Global, the Media & Entertainment group, today (18th May, 2026) announced a new partnership that will see Global join the McLaren Mastercard Formula 1 Team and McLaren Hypercar Team as an Official Race Partner and Official Audio [...]

Global today (14th May, 2026) reported a strong set of RAJAR listening figures for Q1 2026, delivering 29 million weekly listeners, 279 million listening hours and a 27.7% share. Across the UK, radio remains a key part of daily life. According [...]

Audion, an AI-driven advertising platform specialising in digital audio, today (14th May, 2026) launches its Audio Performance Index. With research carried out by Happydemics, it is the first benchmark study to measure the effectiveness of digital audio advertising across the [...]

Charlotte McEleny meets Tom Cogan, programmatic associate director at Assembly Global, to discuss the future of programmatic and how different channels excel in the MENA region...

Audion, an AI-powered advertising platform specialising in digital audio, announces USD$15m (£11m) in Series B funding. This will enable it to build on its UK and European growth with a launch in the United States; it will also accelerate the [...]

Amazon Ads and Global, the Media & Entertainment group, today (23rd April, 2026) announced a programmatic integration which gives advertisers using Amazon DSP access to the UK's biggest commercial audio brands including Heart, Capital, and Smooth. The programmatic partnership integrates Amazon [...]

Bauer Media, the UK’s number one publisher and digital commercial audio broadcaster, has partnered with Experian, the global data and technology company, to supercharge audience targeting for advertisers. The partnership brings Experian’s consumer insights, including industry renowned Mosaic audience segments, into [...]

NumberEight, the leading ID-less audience intelligence company, has partnered with SoundCast, a leading audio monetisation platform connecting premium international podcast publishers across Europe and the US with global advertisers.  As part of its continued investment in data-driven audio solutions, SoundCast is [...]