In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: former Australian prime minister Kevin Rudd launches a petition for an investigation into News Corp; Twilio acquires tech start-up Segment for $3.2bn; Disney turns its attention to bolstering its streaming offering; and US ecommerce jumps to levels unprecedented until 2022.   Former Australian PM calls for royal commission into News Corp   Former Australian prime minister Kevin Rudd has called for a royal commission into [...]

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In today’s ExchangeWire news digest: a report from eMarketer finds that ecommerce spend in the US has risen to levels previously anticipated in 2022; WarnerMedia announces it will discontinue its HBO and WB TV services in South Asia before the end of the year; and the VAB reports that US national TV ad spend from new marketers increased in the first half of 2020.   Ecommerce expected to soar beyond 2022 levels in US   A report from eMarketer has stated that US e-commerce [...]

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In today’s ExchangeWire news digest: a restructuring of Disney sees the company turn its focus to its streaming output; Huawei is rumoured to be looking to sell off its budget handset unit, Honor; and research from Ampere Analysis finds that AVOD viewership has increased in the US.   Disney puts streaming at its heart   The Walt Disney Company is directing its energy towards growing its streaming offering, particularly its on-demand platform Disney+. The entertainment behemoth announced on Monday (12th October) that it has [...]

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In today’s ExchangeWire news digest: former Australian prime minister Kevin Rudd petitions for a royal commission into NewsCorp; analysis from PwC reveals that global premium streaming revenues have overtaken worldwide box-office revenues for the first time ever; and Allegro, the newest addition to Poland’s main stock exchange, becomes the country’s most valuable listing.   Former Australian PM calls for royal commission into NewsCorp   Former Australian prime minister Kevin Rudd has called for a royal commission into NewsCorp’s position within the country’s media landscape. [...]

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In today’s ExchangeWire news digest: US House calls for big tech breakup; Jellyfish acquires Reamp and San Pancho; and Reliance calls off Viacom-18 merger with Sony. US House calls for breakup of big tech The United States House of Representatives antitrust subcommittee has concluded its investigation into the monopolistic practices of the big tech firms, namely Google, Facebook, Amazon, and Apple, deeming that the behemoths are guilty of “gatekeeping” to the detriment of independent third-party companies and consumers. Apple and Amazon have [...]

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ExchangeWire is delighted to announce a content partnership with CCI, one of the largest digital marketing companies in Japan. The partnership will see exclusive international content from ExchangeWire.com translated into local language, and readers will be able to access the translated content on ExchangeWire.jp. Topics covered in this content will include industry issues and challenges, as well as growing areas of innovation within digital marketing and advertising.  Ciaran O’Kane, ExchangeWire’s CEO, had this to say about the partnership: ‘ExchangeWire has a [...]

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In today’s ExchangeWire news digest: Chinese regulators review a potential antitrust probe into Google; executives from a number of Indian start-ups discuss launching a competitor to Google’s Play Store; and AT&T loses its appeal over DirecTV ‘robocalls’.   China prepares antitrust suit against Google   China is gearing up for an investigation into Google over allegations of anticompetitive behaviour. According to sources close to the matter, China’s regulator has submitted a case to the State Council’s antitrust committee for review. The prospective probe comes after [...]

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In today’s ExchangeWire news digest: the EU Commission appeals against the General Court’s ruling to drop a $15bn tax fine against Apple; a US federal court rules to hold off on banning TikTok; and Essence is appointed Frip’s integrated media agency in South Korea.   EU appeals decision to drop $15bn Apple fine   The European Commission has announced that it plans to appeal a ruling that saw a USD $15bn (£11.6bn) fine against Apple and the Republic of Ireland overturned. The Commission believes [...]

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In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: the Australian government gives a $5m boost to struggling newswire AAP; Oracle announces that ByteDance will have no stake in TikTok Global; China slams Oracle and Walmart’s acquisition of TikTok’s US arm as “extortion”; and the EU extends its probe into Google’s planned acquisition of Fitbit.   Australian government commits $5m to AAP The Australian government has stepped in to provide financial support for [...]

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In today’s ExchangeWire news digest: EU antitrust regulators have had the deadline for their probe into Google’s purchase of Fitbit extended; research finds that Australian consumers are increasingly worried about the security and misuse of their data; and content marketing revenues are expected to decline by almost 7% in the US.   EU antitrust investigation into Google’s Fitbit acquisition extended   The European Union’s antitrust regulators have been given more time to decide whether or not to approve Google’s plans to acquire Fitbit. The [...]

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