In today’s Digest, we discuss Fox agreeing to a USD$22bn Roku Deal to boost streaming, Pinterest adding Amazon storefront links, and e-commerce giant Coupang being fined a record sum over a data breach.

Overwolf Ads, the world-leading ad tech gaming platform reaching over 113 million monthly gamers across hundreds of the world's biggest titles, announced the results of its partnership with OpenX, demonstrating that premium gaming environments can deliver CTV-level video performance at [...]

We chat to Yaron Tomchin, CEO of Mobupps to discuss his main takeaways from the recent MAU conference ..

FreeWheel, a Comcast company and leading global technology platform for the streaming advertising ecosystem, and Outernet, the most visited cultural attraction in the UK with the most advanced screen technology in the world today (2nd June, 2026), announced a pioneering [...]

MarkApp has announced a strategic collaboration with VIZIO Ads, expanding access to premium Connected TV opportunities across smart TV environments. The partnership strengthens MarkApp’s ability to support advertisers, agencies, and trading partners with scalable CTV activation, improved audience reach, and stronger [...]

Richard Ottoy, SVP Sales, EMEA, Assertive Yield, looks at why operational friction acts as a quiet, systemic tax on publisher yield...

StackAdapt, the leading AI advertising and orchestration platform, announced a suite of new product capabilities designed to help marketers plan, activate, and measure campaigns in a more connected, proactive way. Unveiled at the 2026 Conversion summit in Austin, Texas, the [...]

DoubleVerify, the leading software platform to verify media quality, optimise ad performance and prove campaign outcomes, released its 2026 Global Insights report, Must-CTV: Streaming’s Shift From Promise to Performance.  The insights are based on proprietary DV measurement data spanning billions of [...]

Cocie AI today (12th May, 2026) launches Cocie CTV Autopilot, an agentic contextual intelligence platform that turns a single buyer brief into a live, show-level targeted CTV campaign in minutes. Built for streaming TV from day one, the platform is [...]

In today’s Digest, we cover Alibaba leaning into AI shopping with a Qwen–Taobao tie-up, Amazon data set to power Netflix ads in the UK from 18th May, and Instagram exploring long-form video on CTV.