• Mathew Broughton in Data 5 years ago

Data Compliance with The Media Trust; AppNexus; and G+J EMS

This week's edition of The MadTech Podcast was recorded in front of a live audience in Cologne, with special guests Matt O'Neill, General Manager, Europe, The Media Trust; Marius Rausch, VP & Managing Director Central Europe, AppNexus, A Xandr Company; and Daniel Gerold, Director, Digital Technology, G+J EMS, discussing latest news in ad tech and martech.

On this week's episode:
- Competition in the universal log-in space, with the launch of M-Login set to rival established players such as NetID.
- Apple announcing a new single sign-on (SSO) to rival Google and Facebook.
- Salesforce purchasing data visualisation company Tableau in an all-stock deal worth $15.7bn (£12.34bn).

The MadTech Podcast is also available on:
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Mathew Broughton: Mat Broughton joined the ExchangeWire team in March 2019 as Editor. After a brief stint as editor at ExchangeWire's sister publication, TheGamingEconomy, Mat is now Research Lead at ExchangeWire, running creation, analysis and report production of ExchangeWire's suite of research products. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.
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