Transparency

  • UK Q1 2018 Ad Spend Beats Forecast; FreeWheel & Integral Ad Science Partner

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  • AU Advertisers Still Focused on Ad Returns & Impact: Q&A with AANA CEO John Broome

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  • Consumers Want Benefits from Data Sharing; Video Is Key for App-Install Success

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  • GDPR Signals Need for APAC Firms to Evolve Data Strategy

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  • APAC Ad Sales Will Climb 7% to Hit £124.38bn; AU Consumers Most Trust ABC, But Distrust Social Media

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  • Transparency Is a Major Demand for Audiences Too: Q&A with Fredrik Borestrom, President, IAA UK Chapter

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  • Key Trends in the Age of GDPR: Q&A with Carl White, Co-Founder, Nano Interactive

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  • Recruitment Site Taps Traditional Ads to Better Connect with APAC Jobseekers

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  • Waking the Sleeping Giants for Mobile Opportunities: Q&A with Itamar Benedy, CEO, Glispa

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  • Use Data to Personalise Video Ads for APAC Audiences: Q&A with Innovid

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