The global guide for the Ad Tech and Mar Tech industry

  • A Fresh Take on Header Bidding Will Mark the Way Forward in 2019

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  • Will We See a More Transparent Supply Chain in 2019? Experts Predict

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  • Forget Blockchain; We Need Transparency

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  • Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace

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  • Standards to Achieve Transparency: Q&A with Tim Cadogan, CEO, OpenX

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  • New Acceptable Ads Criteria; Protected Media Launches Pre-Bid Solution

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  • UK Q1 2018 Ad Spend Beats Forecast; FreeWheel & Integral Ad Science Partner

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  • AU Advertisers Still Focused on Ad Returns & Impact: Q&A with AANA CEO John Broome

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  • Consumers Want Benefits from Data Sharing; Video Is Key for App-Install Success

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  • GDPR Signals Need for APAC Firms to Evolve Data Strategy

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