On today’s news digest: EU Publishes Election Risk Guidelines Under Digital Services Act; EU Forces Amazon to Provide Greater Ad Transparency; X Expanding Access to Grok AI Chatbot Tool  With the Digital Services Act now in full force, the European Commission [...]

Amid fast-growing interest and investment in Connected TV (CTV) across the UK and Europe, a new report, The Power and Potential of CTV in Europe, reveals that CTV advertising still suffers from a lack of transparency and need for quality [...]

In the dynamic world of digital advertising, media companies must integrate tools and platforms into their internal workflows that can adapt flexibly to the ever-changing demands of ad management. Against this backdrop, goTom has introduced a significant technological innovation that [...]

Equativ, the global leading independent ad platform, announced today (January 31st, 2024) that it has partnered exclusively with Seekr, an artificial intelligence company specialising in transparent content evaluation and generation, to give brands greater reach and unprecedented visibility into the [...]

Today, (January 4th, 2024) IAB Tech Lab, the global digital advertising technical standards-setting body, announced Index Exchange's donation of an advanced Privacy Sandbox Demo tool to the Privacy Sandbox Taskforce. This demo tool will provide an open-source platform for stakeholders to [...]

SmartFrame Technologies, a UK-based technology provider specialising in image streaming, is pleased to announce the appointment of Alan Capel, who joins the company as its chief commercial officer. Capel joins the business with over 30 years of experience in the image [...]

Today, (August 17th, 2023) Clinch announced their approved status as the latest vendor to join IAB Canada’s Transparency and Consent Framework (TCF Canada). IAB Canada, the national trade association and thought leader for the Canadian interactive marketing and advertising industry, in [...]

MGID, the global advertising platform, announced that it has met the standards required to be awarded the ISO/IEC 27001 certification for information security management. Amid ongoing security regulation changes and increasing consumer expectations, providing assurances for consumers and clients that information [...]

Integral Ad Science, a global leader in digital media quality, today (June 14th, 2023) announced a significant expansion with TikTok, bringing its industry-leading Total Media Quality brand safety and suitability measurement product to advertisers in 30 new markets. This expansion further [...]

IAB Europe, representing a diverse membership of thousands of digital marketing and advertising companies, media publishers, and independent third-party measurement firms, has released a policy paper outlining its position on the draft proposal for a European Media Freedom Act. The [...]