Digiseg’s Søren H. Dinesen on Measurement in a Cookie-Free World

In this latest TraderTalk TV, Digiseg CEO Søren H. Dinesen joins Lindsay Rowntree to discuss measurement in a cookie-free world, with particular focus on panel-based data.

Tune in to hear more, as Dinesen and Rowntree discuss:

- How panel-based data can be defined and identified

- The pros and cons of panel-based data and its alternatives

- The different factors to consider when defining cookie-free measurement solutions

- How Digiseg is offering a measurement alternative fit for the cookie-less future

Hannah Dillon: Hannah joined ExchangeWire as staff writer in 2022, having previously worked in marketing, communications, and social media. Hannah graduated from the University of Manchester with a BA in Drama and English Literature.
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