Omnicom Media Group’s Mia Mulch on Adobe-Amazon DTC Storefronts, Ad Complaints, and Programmatic Innovations

On this week’s episode of The MadTech Podcast, ExchangeWire’s Ciaran O'Kane and Rachel Smith are joined by Mia Mulch, managing partner at Omnicom Media Group Programmatic UK, to discuss the latest madtech news and trends.

On this week's episode:
- Adobe teaming up with Amazon to provide DTC 'branded storefronts' for Amazon sellers.
- US online ad complaints overtaking TV grievances.
- Programmatic innovations, consulting with clients and advancements in AV.

The MadTech Podcast is also available on:
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Mathew Broughton: Mat Broughton joined the ExchangeWire team in March 2019 as Editor. After a brief stint as editor at ExchangeWire's sister publication, TheGamingEconomy, Mat is now Research Lead at ExchangeWire, running creation, analysis and report production of ExchangeWire's suite of research products. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.
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