In ExchangeWire's latest video interview, COO Lindsay Rowntree is joined by Laura Stephens, EMEA Sales Development Director at Sharethrough, for a wide-ranging discussion on the major trends for the ad industry in 2024.

"Our industry will change in terms of job roles, and what's really needed for human output. If there's an AI alternative to help us speed up the work then why not use it to compliment what we're doing?"

Tune in as Laura and Lindsay dive deep into:

• Sustainability and meeting green targets

• The post-cookie landscape

• The rise of retail media

• The growing impact of AI