Ciaran O'Kane picks up his pen to sketch out a new three letter acronym for the industry: PSV. Meet the Proprietary Signal Vendors...

Tappx, a leading ad tech company offering multi-platform digital advertising solutions, has presented its carbon footprint results for 2025—a year in which it managed to reduce its total emissions by 18% as they fell to 101 tCO₂e while at the [...]

The countdown to ATS London is on, and Guy Jones of premium partners The Goodnet dropped by to discuss sustainability…

Aceex announces that its Data Protection Specialist, Nadiia Bakharieva, has earned the Certified Information Privacy Professional/Europe (CIPP/E) certification from the International Association of Privacy Professionals (IAPP), one of the most recognised privacy credentials worldwide.

Paul Evans, Founder and Chief Positioning Engineer, V2RSION, looks at why sustainability has seemingly been pushed into ad tech’s background…

Aceex, a programmatic advertising company focused on delivering high-quality supply and transparent infrastructure, announces the start of its collaboration with Media.net. This step marks an important development in strengthening Aceex’s position within the programmatic ecosystem and enhancing the overall quality of [...]

Relevant Digital’s CEO and partner, Petri Kokkonen, has been appointed co-lead of the IAB Europe Programmatic Working Group, representing IAB Finland. He will serve alongside Ralf Ollig, VP product at Sportradar. The Programmatic Working Group brings together key stakeholders from across [...]

In today’s Digest, we cover Claude’s paid user growth surging, AdGreen’s findings on how changes to  advertising production could slash emissions by nearly a third while generating huge financial savings, and WBD setting a date next month for shareholders to [...]

While the programmatic industry continues to develop more tools and solutions; Limelight Inc.’s new whitepaper, "The Hidden ROI of Efficiency: Unlocking Value and Sustainability in Ad Tech" focuses on how efficiency should be the guiding principle in the next phase [...]

Adform, the powerful and safe media buying platform, today (16th March, 2026) announces its near-term science-based greenhouse gas (GHG) emission reduction targets have been officially validated by the Science Based Targets initiative (SBTi). This recognition underscores Adform’s continued leadership in sustainability [...]