Quantcast CTO Peter Day Discusses Real-Time Data, A Cookieless Future, & the Quantcast Platform

In this latest episode of TraderTalk TV, Peter Day, CTO of Quantcast, joins ExchangeWire's Lindsay Rowntree to elaborate on the Quantcast platform.

In this session, Day and Rowntree cover:

  • who Quantcast are and what they do
  • the platform's aim to offer an alternative on the open internet for brands, publishers, and advertisers
  • the technology behind the platform
  • how the Quantcast platform makes sense of audience data points

 

Quantcast Limited

We are a global advertising technology company. We are the creators of a new and innovative intelligent audience platform that empowers brands, agencies, and publishers to know and grow their audiences, reaching people in the right place, at the righ...
More about Quantcast Limited »
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Grace Dillon: Grace joined ExchangeWire as editor in 2020, having previously worked in copywriting, content and social media. Grace graduated from the University of York with a BA in English and Related Literature.
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