Shula Sinclair Shares Insights on the Trials and Possibilities of Marketing to Gen Z

Ahead of her appearance at ATS London, CSO EMEA at mSix&Partners, Shula Sinclair, dissects the strategies and techniques that brands can employ to successfully engage with Gen Z.

During this VoxPop, Shula discusses:

  • Bridging the gap between technical and creative aspects of the industry
  • Capturing the attention of a discerning audience in the age of the attention economy
  • What she is looking forward to at this year's ATS London

Don't miss the chance the hear Shula speak at our upcoming ATS London event on June 13th and 14th at Central Hall, Westminster. Final tickets available now.

Mariam Ahmad: Mariam joined ExchangeWire as Editor in May 2023. Within this role, her primary duty is to oversee the non-sponsored content division of ExchangeWire, focusing on pertinent topics in the industry. Additionally, she plays a role in producing original content through conducting interviews with industry experts, particularly in the audio and visual formats. Prior to joining ExchangeWire, Mariam held the position of Editor at Energy Digital, and Travel Bulletin magazine. Mariam holds a bachelor's degree from Western University and also has an MSc in media from LSE.
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