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Case studies

  • Fleischmann's Yeast Is On The Rise with GumGum

    Fleischmann's Yeast partnered with GumGum to further build brand awareness, drive trial, and maximise inspirational content for scratch bakers. Fleischmann's makes a difference: In 1868, the Fleischmann brothers built a yeast plant in Cincinnati, Ohio and created America’s first commercially produced yeast. [...]

  • Mazola: Awareness & Education of An A-maize-ing Corn Oil with GumGum

    A case study in building awareness and educating consumers on the health benefits of corn oil. Mazola makes a difference: Since its birth in 1911, the Mazola brand has been synonymous with great tasting, high quality products for you and your family. [...]

  • AdBrain & On Device Research Prove Online Advertising Drives Increased Footfall for UK Retailer

    The digital world is increasingly fragmented, with customer journeys taking place across many different devices, channels and platforms. Yet many brands continue to work with numerous vendors and solutions across devices, leading to missed opportunities to create a personalised journey [...]