Purpose Disruptors’ Jonathan Wise Shares His Vision for a Sustainable Ad Industry

"As the architects of desire, we in the ad industry shape what people believe to be important, and this has a consequence."

Jonathan Wise, Co-Founder of Purpose Disruptors, discusses why there is no better time than now for the ad industry to be taking sustainability seriously, and what he's looking forward to most at the upcoming ATS London.

In this VoxPop episode, Jonathan delves into:

  • Workable ways for the industry to reduce emissions and encourage a more sustainable way of business
  • Highlighting the symbiotic relationship that power and influence have in effectively managing consumption
  • What we can expect to hear at ATS London

Hear more from Jonathan at this year's ATS London, taking place on the 13th & 14th June at Central Hall, Westminster. Final tickets available now.

Mariam Ahmad: Mariam joined ExchangeWire as Editor in May 2023. Within this role, her primary duty is to oversee the non-sponsored content division of ExchangeWire, focusing on pertinent topics in the industry. Additionally, she plays a role in producing original content through conducting interviews with industry experts, particularly in the audio and visual formats. Prior to joining ExchangeWire, Mariam held the position of Editor at Energy Digital, and Travel Bulletin magazine. Mariam holds a bachelor's degree from Western University and also has an MSc in media from LSE.
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