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OneTrust PreferenceChoice

Categories:
Consent Management, Privacy & Compliance; Cookieless Targeting; In-App Specialists; Native; CTV, OTT & Video
Website:
preferencechoice.com
Email:
info@PreferenceChoice.com
Geography:
APAC EMEA LATAM North America
Location:
Specialism:

Videos

The MadTech Webcast: Privacy Trends in Media and Publishing
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Articles

OTT and CTV Apps: The Next Wave of Compliance
IAB Europe Completes Switchover to TCF v2.0
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OneTrust has helped us address both IAB guidelines and the law. We found that OneTrust’s solution was allowing us to easily leverage solutions we put in place for compliance among our websites. We are deploying the same number of websites, but it is now much faster with the new OneTrust platform.
— Idriss Kechida, Match Group Chief Privacy Officer

Company description

OneTrust PreferenceChoice™ enables marketers and publishers to drive transparent user experiences, build trust, and comply with 100s of global data privacy regulations, including the CCPA, TCPA, CASL, and GDPR. With PreferenceChoice, organizations can implement a privacy first, customer centric approach to marketing and sales activities, collect user consent and preferences across channels, domains, and devices, scan for website and mobile app tracking technologies, automate consumer rights requests, and centralize consent and preferences data for easy consumption across martech systems.