TeqBlaze, an independent ad tech vendor, has expanded its TeqMate AI ecosystem beyond the company’s white-label SSP. TeqMate AI now connects to any stack AdOps, RevOps, business development, and product teams use (from SSPs, DSPs, and ad servers to BI [...]

DAIVID, the creative and media intelligence engine, today (6th October, 2026) launched MoodBoost, a new solution that can boost media performance by up to 43% by helping advertisers choose where to place ads based on how the surrounding content makes [...]

Today (29th September, 2026), VIOOH, the leading premium global digital-out-of-home (DOOH) supply-side platform, announced a strategic partnership with TuMedio, a leading outdoor advertising company, expanding programmatic access to premium DOOH inventory across Spain and Portugal. The partnership delivers access to more [...]

Nexxen, the advertising technology platform powered by unique data and media, today (15th September, 2026) announced that pause ads are now available to be transacted programmatically through its supply-side platform ("SSP"), Nexxen SSP. Enabling buy-side access from its demand-side platform [...]

Today, (25th August, 2026) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform (SSP), announced a strategic partnership with Screenverse who brings premium DOOH inventory to advertisers across a wide range of environments, from retail, residential, and office to [...]

Wrango, the healthcare marketing platform purpose-built for verified healthcare provider (HCP) activation and clinical measurement, and OpenX, The Intelligent SSP™, today (19th August, 2026) released results from a controlled test across specialty pharma campaigns that shows supply-side targeting — not [...]

Screencore, a global programmatic technology company, today (19th August, 2026) announced the launch of its new supply-side platform (SSP), expanding its programmatic ecosystem with a solution designed to help publishers maximise inventory value through transparent auctions, premium demand access, and [...]

Today, VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, revealed at Cannes Lions 2026 that its new "Seller Agent" technology has successfully automated the creation of curated PMP deals in response to more than 100 premium deal package [...]

GSTV, the national on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, today (24th June, 2026) announced it has selected Shinka, the truly independent, global mediation layer that is agnostic to demand [...]

En un contexto en el que la industria programática multichannel demanda una tecnología más eficiente, transparente y adaptada a las necesidades reales del mercado, EscalaX continúa avanzando en sus objetivos con el foco puesto en la innovación tecnológica y el [...]