Event Video

Putting the Human into Advertising

Advertisers are competing for attention across increasingly crowded channels and varied devices and against a backdrop of growing data scarcity and stringent privacy regulations.

And if that’s not challenging enough, audiences are vocal about adverts and not always in a positive way. How do we refocus our ad campaigns on people? What tools can we use to balance an optimised UX with ROI?


Lindsay Rowntree - COO, ExchangeWire (Moderator)

Simon Eaton - Managing Director, Fifty

Hanan Belarbi - Chief Client Officer EMEA, Kinesso

Corina Savin - Global Media Strategy Leader, AstraZeneca

Aurelia Noel - Head of Innovation and transformation, Dentsu X